Bilingual (Arabic/English) Social Media & Performance Marketer – Multi-Brand (UAE)

Overview: We are a Dubai-based group operating four distinct businesses: a POSM Production & Printing House, an Events & Party Styling Company, a Commercial Business Center, and a Government Service / Real Estate Trustee Center. We are looking for a dedicated, reliable monthly freelancer to take full ownership of our organic social media presence, content scheduling, community growth, and occasional paid ad campaigns across all four brands. Key Responsibilities: Multi-Brand Management: Plan, schedule, and publish consistent content across Instagram, Facebook, TikTok, and LinkedIn tailored to each brand’s unique audience (B2B corporate vs. B2C events vs. government services). Bilingual Copywriting: Write engaging, culturally accurate captions, hooks, and CTAs in both Arabic and English (UAE market nuance is a major plus). Content Adaptation: Work with raw photos, videos, and design assets provided by our in-house team to format Reels, TikToks, carousels, and stories. Audience Growth & Engagement: Actively manage comments, DMs, and basic lead routing to ensure inquiries are captured quickly. Lead Generation & Paid Ads (As Needed): Set up, monitor, and optimize Meta (Facebook/Instagram) and TikTok lead-generation ad campaigns when required. Monthly Reporting: Provide a simple monthly breakdown of reach, engagement, follower growth, and leads generated per brand.

Requirements

Proven experience managing multiple business accounts simultaneously. Native or fluent proficiency in Arabic and English (both written copy and on-screen text). Hands-on experience with Meta Business Suite, TikTok Business Center, and Ads Manager. Strong understanding of short-form video trends (Reels/TikTok) and lead-gen funnels. Ability to work independently and meet weekly posting schedules without micromanagement. To Apply, Please Include: Links to 2–3 active Instagram/TikTok accounts you currently manage (ideally showing both Arabic and English content). A brief note on how you adjust content tone between a B2B service (like a business center) and a B2C service (like an events brand). Your monthly retainer rate for managing 4 accounts (organic posting + community management) and your add-on rate for managing paid ad campaigns.